More Units · Same Store · No Excuses

You're Already Sitting
On 15+ Units
You're Not Selling.

Empire Auto Consulting installs a proprietary process inside your dealership that generates deals you would not have gotten otherwise — sourced entirely from previous buyers in your sold customer database, implemented directly with your sales staff. Net-new units on top of what you're already closing.

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10–20+
Net-new units per month, on top of existing volume
$0
Additional ad spend required to generate these deals
100%
Sourced from your sold customer database — previous buyers only
The Problem

Your Sold Customers Are
Your Biggest Untapped Asset.

Every dealership has years of previous buyers sitting in their CRM. People who already trust you, already bought from you — and are statistically ready to buy again. Nobody is working them with a structured process.

Vendors Report Activity — Not Growth

CRMs, lead providers, and marketing agencies track deals already in motion and report them as wins. Your total unit volume doesn't change. The number just gets claimed by someone else's invoice.

Previous Buyers Get Treated Like Strangers

Your sold customer base is the warmest audience you have — and most stores have no structured process for re-engaging them at the right time. That gap is where 10–20 deals per month are being left on the table.

Years of Sold Customers, Sitting Unworked

Whether they've returned for service or not, your previous buyers represent your highest-probability source of incremental deals. It's all in your CRM — and it's not being worked with any intention or system.

If you sell 140 units this month,
how many of those were truly incremental?

Every month, your previous buyers are in the market — and most stores have no structured process for reaching them first. That's the gap we fill.

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The Difference

We Create Deals.
Everyone Else Takes Credit.

Most vendors operate inside the same units you were already going to sell. We go back into your sold customer base and generate deals above that number — from previous buyers your store hasn't re-engaged with any structure.

Traditional Vendors
Track deals that were already in your pipeline
Report activity metrics, not incremental unit lift
Run generic campaigns to your full customer list
Take credit for deals you would have closed anyway
Leave your sold customer database unworked and unstructured
Total units sold does not meaningfully increase
Your volume stays flat. Their invoices keep coming.
Empire Auto Consulting
Install a proprietary process with your existing sales staff
Target your sold customer database — previous buyers specifically
Re-engage previous buyers whether they've returned for service or not
Only claim credit for deals that wouldn't have happened without us
Monitor results and performance remotely after implementation
Total units sold goes up — measurably, month over month
If we don't generate deals you wouldn't have gotten, you'll know immediately.
How It Works

A Proprietary Process,
Installed Inside Your Store.

This isn't software. It's not a marketing campaign. It's a structured system implemented directly with 2–3 of your sales staff — built specifically to re-engage your sold customer base and generate net-new deals from previous buyers.

Step 01

Sold Customer Database Audit

We go into your CRM and segment your full sold customer history — regardless of whether those customers have returned for service. We identify every previous buyer who represents a viable incremental deal opportunity.

Step 02

Process Installation with Your Staff

Our proprietary re-engagement process is installed with 2–3 of your sales team members. They execute it against your sold customer database. The methodology becomes part of how your store operates — without disrupting your existing floor.

Step 03

Appointments Booked & Tracked to Close

Every re-engaged previous buyer is tracked from first contact to appointment to desk. We measure what converts and why — and every deal sourced from your sold database is attributed clearly so the lift is undeniable.

Step 04

Remote Monitoring After Implementation

Once the process is installed, Empire monitors KPIs and performance remotely. Your team runs the system against your sold customer base. We stay accountable to the incremental unit numbers and course-correct if needed — without needing to stay on-site.

Important: We work exclusively from your sold customer database — previous buyers, regardless of service history. This is not a lead generation program, not a BDC service, and not an ad campaign. It's a proprietary process installed with your existing staff that generates net-new deals from customers who already know and trust your store. Full onboarding details are covered on your discovery call.
Results

The Numbers Don't Lie.
Vendors Do.

These are before-and-after unit counts from dealerships that implemented our process. No new ad spend. No new leads purchased. Just previous buyers — worked with a structured process for the first time.

230
Units / Month Before
→
265
Units / Month After
+35 net-new units · All sourced from sold customer database
Large Honda store · Internally tested · Previous buyers only · No additional marketing spend
75
Units / Month Before
→
84
Units / Month After
+9 net-new units · Sourced exclusively from sold customer history
Mid-size Nissan store · Client result · Previous buyers re-engaged

Results from internal testing and live client engagements. Additional case studies shared during your discovery call.

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The Opportunity

How Many Deals Are Sitting
in Your Sold Customer Base?

Enter your current monthly volume. We'll show you the net-new opportunity sitting in your sold customer database right now — from previous buyers your store hasn't re-engaged with a structured process.

How many new units does your store sell per month?
100
Units / Month Currently
Net-New Car Deals
+10
incremental units/month
Payable Gross Income
$13,000
Trade-In Sales
+5
trade-ins sold/month
Payable Gross Income
$15,000
Total Monthly Lift
$28,000
combined payable gross
Annual Opportunity
$336,000
Based on your current 100 units/month, our process could generate +10 net-new deals and +5 trade-in sales monthly — sourced entirely from your sold customer database. That's an additional $28,000 in payable gross income per month, or $336,000/year, from previous buyers your store already has a relationship with.

All income calculated on payable gross, after dealership packs and internal costs applied to vehicles.

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Coming Soon · In Development

The Empire CXM.
Nothing Like It Exists.

We're building the CXM the automotive industry has never had. Not just a tool that finds the opportunity — one that tells your team exactly what to do with it.

Empire CXM

AI That Finds the Right Customer

The Empire CXM doesn't just surface your sold database — it identifies exactly which previous buyers are ready to move, ranked by probability, so your team always works the highest-value opportunities first.

AI That Tells You What to Say

This is where it goes further than anything in the market. The CXM provides your sales staff with AI-generated guidance on how to approach each customer — the right message, the right angle, the right moment. Not scripts. Strategy.

AI That Tells You What to Do

Beyond the conversation — the CXM walks your team through the next action at every stage. From first contact to booked appointment to desk, every step is guided so nothing falls through the cracks and no opportunity is mishandled.

Everything a CXM Should Do, and More

Full deal tracking, appointment attribution, KPI dashboards, GM reporting, remote performance monitoring, and incremental unit attribution — all in one place. Everything you'd expect from an industry-leading CXM, built specifically for how dealerships actually operate.

The Empire CXM is currently in development and will be available exclusively to Empire clients.
It will be the most capable AI-assisted CXM the automotive industry has seen.
Get Notified When It Launches
Who This Is For

Built for Stores
Ready to Grow.

Our process works best for dealerships that have history, staff, and the drive to add units on top of what they're already doing.

This Works Best If...

Your store has been selling cars for 2+ years and has a history of sold customers in your CRM
You're open to installing a structured process with your existing sales staff
You want deals from previous buyers you haven't systematically re-engaged
You're focused on growing total unit volume, not just improving reporting

This Probably Isn't a Fit If...

You're looking for another software platform or marketing tool to layer in
Your store opened recently and has minimal sold customer history
You're not open to having your sales staff follow a defined process
You're satisfied with current volume and aren't looking to add units
FAQ

Common Questions
Answered Directly.

The questions GMs and Dealer Principals ask us before their first call.

The most effective way is to install a structured re-engagement process targeting your sold customer database. Most dealerships have years of previous buyers in their CRM who are statistically ready to purchase again — but have never been contacted with any intention or system. Empire Auto Consulting installs a proprietary process with your existing sales staff that identifies these previous buyers and re-engages them, generating 10–20+ net-new units per month on top of your current volume.

A sold customer database strategy is a structured process for identifying and re-engaging previous buyers already in your CRM. Rather than spending on new leads or ad campaigns, this approach works the customers who already know and trust your store. Our process segments your full sold customer history — regardless of whether those customers have returned for service — and re-engages them through your existing sales team to generate incremental deals that wouldn't otherwise happen.

Based on our internal testing and live client engagements, dealerships typically generate 10–20+ additional units per month once a structured re-engagement process is installed. A large Honda store tested at 230 units per month increased to 265 (+35 units). A mid-size Nissan client went from 75 to 84 units (+9 units). Results vary by store size, the depth of your sold database, and implementation quality — which is why we start with a free audit specific to your store.

No. Empire Auto Consulting generates incremental deals exclusively from your existing sold customer database — previous buyers already in your CRM. There is no additional ad spend required, no new leads to purchase, and no new marketing campaigns to run. The opportunity is already in your system. Our process activates it.

Your CRM is a tool — it stores data but doesn't actively work it. Your BDC is typically built for inbound follow-up on fresh leads, not for structured re-engagement of previous buyers. Empire installs a proprietary process — not software — with your existing sales staff that specifically targets sold customers with an intentional, guided approach at every step. The difference shows up in your unit count at the end of the month.

The process is installed with 2–3 of your existing sales staff and runs alongside your current operation — it doesn't replace anything or require new hires. After implementation, Empire monitors performance remotely, so we stay accountable to your incremental unit numbers without needing to remain on-site. The full onboarding structure is covered in detail during your discovery call.

Empire works with General Managers, Dealer Principals, and Automotive Group Operators at stores of all sizes — from mid-volume single-point rooftops to large multi-line franchises. The key requirement isn't store size, it's the depth of your sold customer history. If you've been selling cars for 2+ years and have previous buyers in your CRM who haven't been re-engaged with a structured process, there are incremental deals waiting. Start with a free audit and we'll show you exactly what's there.

The Offer

Find Out Exactly How Many
Deals You're Leaving Right Now.

We'll go into your database and come back with a written breakdown of exactly how many net-new opportunities are sitting there unworked. No pitch. No obligation. Just the truth about your numbers — and what we'd do with them.

Get My Free Database Audit Schedule a Discovery Call
Book a Call

Start with a
Free Audit.

What happens on your discovery call:

This is not a generic demo. We'll review your sold customer history, identify the highest-probability previous buyers in your database, and show you specifically what our process would generate from them — before you commit to anything.

  • Sold customer review — we look at your actual previous buyer history
  • Opportunity audit — we identify which previous buyers represent viable incremental deals
  • Unit projection — we estimate realistic incremental lift from your sold database
  • Process walkthrough — we explain exactly how we'd install the system with your staff
  • No pressure, no pitch deck — just the truth about what your sold customers are worth

For General Managers, Dealer Principals, and Automotive Group Operators. If someone on your team sent you this, we'd love to connect.

Request Your Free Database Audit

We'll be in touch within 24 hours to schedule your audit.
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