Empire Performance Portal

Every opportunity we create, in one place.

Our calling team works your sold customer database every day. The Empire Performance Portal shows you what that work produces: the customers we reached, the warm showroom opportunities we booked, who showed, who bought, and what it added to your gross.

SEPTEMBER 2026Example Nissan
Total return$68,420Variable gross, all in
Return per vehicle$4,88714 vehicles sold
Trade-ins acquired74 resold for $9,850
Opportunities6132 appointments set
Appointments3266% show rate
Shows21In your showroom
Vehicles sold14100% sourced by Empire

Opportunity to outcome

Opportunities61
Appointments32
Shows21
Sales14

Where the return comes from

Gross profit
$41,300
Pack, doc, holdback & recon
$17,270
Trade-in resales
$9,850
Total return
$68,420
The Overview screen. Example data shown.
Why we built it

Most outsourced calling ends in a spreadsheet.

If you've worked with an outside BDC or marketing vendor, you know how it usually goes. At the end of the month you get a summary with call counts, a list of names and a total. There's no clear line from the work to the deals, so you're left trusting the number instead of checking it.

Our model doesn't allow for that. We only count deals 100% sourced from our outreach, customers who were inactive until our team called them. That means every one of those deals has to be traceable, customer by customer, from first contact to close. The portal is where you trace it.

How it works

From the first call to your monthly numbers.

Our team keeps the portal current as the work happens. Nothing for your staff to enter, nothing to export.

  1. 01

    Every conversation is logged

    When our team reaches one of your previous buyers, the customer's status, notes, current vehicle and interest go into the portal.

  2. 02

    Opportunities become appointments

    When a customer agrees to come in, the visit is booked and shows up for your team with the vehicle, the time and the context from the call.

  3. 03

    Every outcome is recorded

    Shown, sold, no-show or rescheduled. Sales are recorded with gross profit, pack, doc fees, holdback and any trade-in.

  4. 04

    It rolls up into your numbers

    The Overview and monthly report update on their own, built only from deals 100% sourced from our outreach.

A look inside

Visibility your whole store can use.

Screens shown with example data. Your portal shows your stores, your customers and your numbers.

Your return on one screen

Total return, return per vehicle and return on investment, along with vehicles sold, trade-ins acquired and resold, and the full path from opportunity to appointment, show and sale. Pick any date range and the numbers follow.

Return per vehicle$4,88714 vehicles sold
Appointments3266% show rate

Opportunity to outcome

Opportunities61
Appointments32
Shows21
Sales14

Every customer, start to finish

Open any customer to see their full history: when our team reached them, what they said, when they came in and what they bought. Notes from our calls are right there, so your salesperson knows who is coming in and why before the customer walks through the door.

Jordan TaylorOwns a 2020 Altima SV
Sold
  1. Sep 3
    Reached by EmpireLease on the Altima ends in March. Open to options.
  2. Sep 3
    InterestedWants to look at a Rogue SV. Has a trade.
  3. Sep 5
    Appointment setSaturday, Sep 6 at 11:00 AM. Prefers a text confirmation.
  4. Sep 6
    ShowedMet with the sales team.
  5. Sep 6
    Sold2026 Rogue SV. Trade-in acquired.

A monthly report you can hand to ownership

Each month's report lays out opportunities, appointments, shows, vehicles sold, trade-ins and attributed profit, with the calculation method spelled out. Download it as a PDF and bring it to your next meeting with ownership.

MONTHLY REPORTExample Nissan ยท September 2026
Download PDF
Opportunities
61
Appointments set
32
Shows
21
Vehicles sold
14
Trade-ins acquired
7
Gross profit
$41,300
Pack, doc fees & holdback
$17,270
Trade-in resales
$9,850
Attributed profit
$68,420
Built for every role

Everyone sees what they need.

Each person at your store gets their own login, and each login opens to the view that fits their job.

Owners and dealer groups

One login covers every store in the group. Look at the whole group or drill into a single rooftop.

General managers and sales managers

Total return, return per vehicle, return on investment and the full funnel from opportunity to sale.

Salespeople

Today's and this week's appointments, upcoming visits and show rates, without the financials.

Your managers, your team

Managers you designate can add and remove their own staff, so access keeps up with your roster.

How it compares

A portal, not a monthly email.

Most outside vendors report once a month. The portal is open whenever you want to check the work.

Typical vendor reportEmpire Performance Portal
When you see resultsAt the end of the monthAny time, for any date range
What you seeCall and contact countsOpportunities, appointments, shows, sales and gross
Proof behind the numberA total you have to trustCustomer-level records from first contact to close
Which deals countOften unclearOnly deals 100% sourced from our outreach
Who has accessWhoever the email goes toOwners, managers and salespeople, each with the right view
Security

Your customer data stays yours.

Your sold customer database is one of your store's most valuable assets. The portal holds only what it needs to show results, and only the right people at your store can see it.

No customer contact information

The portal never stores your customers' phone numbers or email addresses. Records hold the customer, the vehicle and the history of our conversations, nothing more.

Two-step sign-in on every account

Every login uses a password plus a second step: a code sent by email, an authenticator app or a passkey.

Access by store

Every login sees only the stores it's assigned to, and that's enforced on our servers on every request.

Read-only for dealer accounts

Your team can view and download everything, while customer and sales records can only be changed by Empire.

Automatic sign-out and a full audit history

Idle sessions sign out on their own, and every change our team makes is recorded.

FAQ

Common questions

Need help signing in? Email support@empireautoconsulting.com or call (864) 668-1349.

Anyone you choose. Owners, general managers, sales managers and salespeople each get their own login, and each sees the view that fits their role. Managers you designate can add their own staff.

No. The portal runs in any web browser on a computer or phone, and your CRM stays exactly as it is. Our team keeps the portal up to date.

Only deals 100% sourced from our outreach, meaning the customer was inactive until our team called them. Each deal is tracked at the customer level from first contact to close, so you can check every one. Trade-ins are tracked and reported separately.

Yes. A group login covers every store in the group, including stores added later, and you can view each store on its own.

Go to portal.empireautoconsulting.com, enter your email and password, then confirm it's you with a code we email you, your authenticator app or a passkey. If you set up a passkey, it signs you in on its own.

See the portal on your discovery call.

We'll walk you through the portal with example data and show you exactly how we'd report on your store.

Book a Discovery Call