Thoughts on dealership sales growth, sold customer database reactivation, and what's actually working in automotive retail right now.
Most dealerships are closer than they think to the store beating them, usually within 10 to 20 percent. Here's the customer segment even top-performing stores are leaving on the table.
Industry InsightEvery previous buyer in your database is exclusively yours, until they aren't. Here's what actually happens the moment they start thinking about their next vehicle.
Our StoryMeet the founders behind Empire Auto Consulting, the retail experience that shaped our approach, and a special shout-out.